This Cookie Policy describes how Lopsa Marketing (the trading name of Evija Lopsa — Entrepreneur Individuel) collects, stores, and uses cookies and comparable tracking technologies when you visit https://lopsamarketing.online (the “Website”). It should be read in conjunction with our Privacy Policy, which provides broader detail on how we handle personal data.
By continuing to use the Website after being presented with our cookie notice, you acknowledge this policy. You may adjust your cookie preferences at any time using the method described in Section 5.
1. Data Controller
The entity responsible for cookies placed on this Website is:
| Legal entity | Evija Lopsa — Entrepreneur Individuel (EI) |
|---|---|
| Trading name | Lopsa Marketing |
| SIREN | 106 733 785 |
| SIRET | 10673378500013 |
| APE / NAF code | 7021Z — Conseil en relations publiques et communication |
| Registered address | 12 Rue de la Roquette, 75011 Paris, France |
| info@lopsamarketing.online | |
| Telephone | +34 637 725 541 |
| Website | https://lopsamarketing.online |
2. What Cookies Are
A cookie is a small text file written to your device (computer, tablet, or smartphone) when you visit a website. Cookies serve a range of functions: they can keep you signed in between page views, remember your preferences, support secure payment flows, and provide website operators with aggregated usage data.
Cookies are set either by the website you are visiting directly (first-party cookies) or by third-party services integrated into that website (third-party cookies). By duration, cookies are either:
- Session cookies — temporary files that are erased when you close your browser, and
- Persistent cookies — files that remain on your device for a defined retention period, or until you delete them manually.
3. Categories of Cookies Used on This Website
We use four categories of cookies, as described below. Strictly necessary cookies are deployed without consent, as they are required for the Website to function. All other categories are subject to your consent.
3.1 Strictly Necessary Cookies
These cookies are technically required for the Website to operate and cannot be disabled without impairing core functionality. They are set in response to actions you take, such as completing a purchase or logging in. No consent is required for this category under Article 5(3) of the ePrivacy Directive.
Purposes covered include:
- Maintaining a secure browsing session
- User authentication and access control
- Fraud detection and prevention during payment flows
- Shopping cart and checkout functionality
- Load balancing and server-side session management
3.2 Functional (Preference) Cookies
Functional cookies allow the Website to remember choices you have previously made and to provide a more personalised experience on subsequent visits. Disabling these cookies may result in reduced Website functionality.
Purposes covered include:
- Storing language and regional preferences
- Remembering display or interface settings you have configured
- Preserving accessibility settings between sessions
3.3 Analytics and Performance Cookies
Analytics cookies collect aggregated, pseudonymous data about how visitors interact with the Website. This information is used solely to improve Website performance and the quality of our services. It does not directly identify individual users.
Data points typically collected include:
- Pages viewed and navigation paths
- Session duration and engagement metrics
- Device type, operating system, and browser version
- Referral source (e.g. search engine, direct, referral link)
- Geographic region at country or city level
3.4 Marketing and Measurement Cookies
Marketing cookies are used to measure the effectiveness of our promotional communications and paid campaigns. They do not enable third-party advertisers to display advertisements on other websites based on your visit to this Website.
Purposes covered include:
- Attribution of conversions to specific marketing channels
- Measurement of campaign reach and engagement rates
- Frequency capping to avoid unnecessary repetition of communications
- Improvement of the relevance and targeting of future campaigns
4. Third-Party Services and Cookie Placement
Certain services integrated into the Website are operated by third parties and may place their own cookies on your device independently of Lopsa Marketing. These services include:
- Payment service providers — for secure transaction processing and fraud prevention
- Website analytics platforms — for aggregated traffic and behaviour analysis
- Security and infrastructure services — for bot mitigation and website integrity
- Performance and caching tools — for page load optimisation
Each of these providers processes data in accordance with their own privacy and cookie policies. We encourage you to review those policies directly if you have concerns about specific third-party data practices. Lopsa Marketing is not responsible for the content or practices of third-party services.
5. Consent and Managing Your Cookie Preferences
5.1 Initial Consent
On your first visit to the Website, a cookie consent notice will be displayed. You will be offered the following choices:
- Accept all cookies — enables all four categories described in Section 3
- Reject non-essential cookies — limits cookies to the strictly necessary category only
- Manage preferences — allows you to enable or disable individual categories
Strictly necessary cookies are placed regardless of your choice, as they are required for the Website to function.
5.2 Withdrawing or Modifying Consent
You may review and update your cookie preferences at any time by clicking the “Cookie Settings” link in the Website footer. Your updated preferences will take effect immediately and will be stored for future visits.
5.3 Browser-Level Controls
In addition to the Website’s consent management tool, all major web browsers provide built-in controls that allow you to view, block, and delete cookies. Common options include:
- Viewing and deleting cookies already stored on your device
- Blocking all cookies from specific websites or globally
- Configuring different settings for first-party and third-party cookies
- Enabling notifications before any new cookie is stored
Browser-specific guidance is available from the support pages of the major browser providers (Chrome, Firefox, Safari, Edge). Please note that disabling strictly necessary cookies will impair core Website functionality, including secure checkout and payment processing.
6. Cookies and Personal Data
Where information collected through cookies can be used to identify or single out a natural person — either directly or in combination with other data — it constitutes personal data under the GDPR. In such cases, the processing is subject to the full requirements of Regulation (EU) 2016/679.
The lawful bases on which we rely when processing personal data through cookies are:
- Consent (Article 6(1)(a) GDPR) — for functional, analytics, and marketing cookies
- Legitimate interests (Article 6(1)(f) GDPR) — for strictly necessary security and fraud-prevention cookies, where our legitimate interest in protecting the Website and its users overrides any privacy impact
All personal data collected through cookies is handled in accordance with our Privacy Policy, which sets out retention periods, data-subject rights, and further details of our processing activities.
7. Cookie Retention Periods
Cookie lifetimes vary by type and provider. As a general guide:
- Session cookies expire when the browser session ends
- Authentication and security cookies typically persist for 24 hours to 30 days
- Preference cookies are typically retained for up to 12 months
- Analytics cookies are typically retained for 13 months from last activity
- Marketing measurement cookies are typically retained for up to 90 days
Where third-party cookies are involved, retention periods are governed by those providers’ own policies.
8. Updates to This Policy
We review this Cookie Policy periodically and update it when required to reflect changes in law, technology, or our operational practices. Material changes will be announced via the cookie consent notice on the Website. The revised policy will take effect from the date shown in the “Last reviewed” field at the top of this document.
We encourage you to revisit this page periodically to stay informed about how we use cookies.
9. Contact and Complaints
For any questions about this Cookie Policy or our use of cookies and tracking technologies, please contact us at:
Lopsa Marketing — Evija Lopsa, Entrepreneur Individuel
12 Rue de la Roquette, 75011 Paris, France
info@lopsamarketing.online
+34 637 725 541
If you believe that our use of cookies has infringed your rights under applicable data-protection law and you are not satisfied with our response, you have the right to lodge a complaint with the French data-protection supervisory authority:
Commission Nationale de l’Informatique et des Libertés (CNIL)
3 Place de Fontenoy — TSA 80715 — 75334 Paris Cedex 07, France
www.cnil.fr